As trial preparation continues to evolve, social media has become an increasingly important factor in case development, witness preparation, and litigation strategy. Plaintiff firms that understand how social media shapes case narratives are better positioned to identify risks and uncover opportunities before trial.
From June 22–25, 2026, plaintiff attorneys from across the country will gather in Houston, Texas, for Lanier Trial Academy 10.0, an intensive trial training program led by Mark Lanier and the Lanier Law Firm. Celebrating its 10th academy, the event is designed to help plaintiff attorneys sharpen courtroom skills and strengthen case strategies.
Private Footprint is proud to attend as a sponsor and exhibitor at Booth #34 to share how social media review can become a more consistent and valuable part of case preparation.
What to Expect at Lanier Trial Academy 10.0
Attendees can expect a hands-on learning experience focused on strengthening their trial skills and case outcomes, including:
- Trial advocacy training from Mark Lanier and experienced litigators.
- First-hand insights into developing compelling case themes and persuasive courtroom presentations.
- Strategies for building stronger plaintiff cases from intake through trial.
- Discussions on emerging challenges and opportunities impacting modern litigation.
- Opportunities to explore how social media evidence can influence case narratives, credibility, and damages claims.
- Conversations with the Private Footprint team about incorporating social media review into a consistent case preparation process.
Turning Social Media Evidence into Case Context
Most plaintiff attorneys already understand that social media can influence the outcome of a case. A single post, photo, comment, or timeline inconsistency can affect credibility, damages arguments, and overall case strategy. Manual review can be time-consuming though, and many firms end up skipping it.
Private Footprint is built specifically for plaintiff law firms to simplify social media review, making it efficient and consistent. Instead of spending hours manually collecting, organizing, and reviewing social media content, firms can quickly generate organized reports through a centralized dashboard designed around plaintiff attorney workflows.
Private Footprint helps legal teams:
- Review client social media through an organized, easy-to-navigate dashboard.
- Gain visibility into up to 10 years of pre-date-of-loss content that may strengthen case narratives and support case value.
- Build chronological timelines that provide context around important events and online activity.
- Generate evidence-quality reports that can be shared internally during case preparation.
- Reduce the administrative burden placed on paralegals and support staff by replacing hours of manual review.
- Identify potential case risks before they become deposition or trial surprises.
- Standardize social media review across every file for a predictable cost of just $100 per client.
Attorneys spend less time gathering information and more time developing case strategy backed by evidence that adds context, detail, and depth to the client’s story.
Visit Private Footprint at Booth #34
As social media continues to influence litigation outcomes, proactive review is no longer something firms can afford to overlook.
If you’re attending Lanier Trial Academy 10.0, stop by Booth #34 to meet the Private Footprint team and learn how plaintiff firms are using social media evidence to strengthen case preparation, minimize risk, and maximize case value.
You can also schedule a meeting in advance to discuss how social media review can become a more efficient and consistent part of your firm’s litigation workflow.
